I guess I have been living in a cave. You may know exactly what the term “meme” means – but I’ve been scratching my head at the increasing mentions on online forums, Facebook group pages, and the random blog. Memes being mentioned in conversations – like they are already widely known entities that I somehow missed. I wondered if they were like an avatar, a new internet tool, or a derogatory phrase for people who wanted constant attention (me! me! look at me!)
With my children home sick (and luckily still sleeping – hence my being able to use the computer), and while I waited for my conference call to start, I decided to do what any rational person would do when they hear or learn of something new – I Googled it. Even doing so, and reading the Wikipedia (the source for everything) description, I was still having a bit of trouble. It is, after all, a concept – not something that you can pick up and hold or point to as a black and white example . . . but after visiting some websites, watching YouTube video’s and reading numerous accounts of “The Top 10 Memes”, I finally felt like I was catching on.
Description: Memes are cultural symbols and social ideas that spread virally.
Here are my Top 3 Memes from 2012:
McKayla’s “not impressed” look – McKayla Maroney’s reaction was captured after she won second place at the Olympics and it went viral. Even the President got in on the act.
Gangnam style – Korean pop star dancing like he is riding a horse set a record on YouTube, inspired Flash Mobs and was copied by kids everywhere.
Bottom line: As an author, my goal for 2013 is to memefy my author brand!